iPad to push tablet sales to 7.6m this year, 46m by 2014

Posted on May 20, 2010


The launch of the iPad will spark a surge in tablet sales over the next few years, IDC estimated today. Analysts expect Apple’s hardware to lead tablets to 7.6 million units in total this year and as many as 46 million by 2014. The rate would see the tablet market growing an average of over 57 percent each year.

Tablets would still represent a minority of the portable space, as the researchers still expect notebooks to swell to 398 million systems by 2014.

Native apps are thought to be the key to determining which tablets succeed. The category is currently considered a luxury but could change as hardware and software design evolves, program director Susan Kevorkian said.

“As the category matures and more media tablet-optimized apps become available, IDC expects that media tablets will evolve beyond nice-to-have devices and become necessities,” she explained.

Apple currently has the most prominent position, but the analysts defined the category as any touch-only device with a display between seven and 12 inches across and a lightweight OS. Android is considered the strongest alternative and is due to ship on multiple devices by the end of the year, including a Google and Verizon joint project.

By Electronista Staff

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Posted in: GETGIT